Brand TLD Market Briefs

Perspectives, Strategies and News
See how Brand Innovators are succeeding with their Brand TLDs

Brand TLD registries are inspiring exciting new brand innovation use cases. Whether you own your own registry or are still in evaluation mode, our Market Briefs will keep you abreast of Brand TLD deployment examples and best practices.


July 2015

Topics covered are:
– Financial Services Industry as First Movers
– The Brand Registry is the Best Defense
– Brand Leaders and Innovators
– New TLD Articles
– Line of Business TLDs
– Delegated TLDs

Link to Brief
June 2015

Market momentum is building with some of the world’s biggest brands including Barclays, General Motors and The Hunger Games innovating using new TLDs and mainstream media such as NBC News and Adweek reporting on the New TLD Era.

Topics covered are:
– Total New TLDs Registered
– New TLD Articles
– Line of Business TLDs
– Delegated TLDs

At Authentic Web, we focus on brand innovation in New Top Level Domain spaces. Our Market Momentum report highlights use cases deployed by major brands.

Link to Brief