The pace of change continues to accelerate with several other brand entities joining the game over the last month. Find some use case examples where digital teams have developed new digital communication programs with memorable new TLD brand labels. Digital leaders will now measure, analyze and adjust based on how these concise, memorable labels improve KPIs.

Topics covered are:

  • Financial Services Industry as First Movers
  • The Brand Registry is the Best Defense
  • Brand Leaders and Innovators
  • New TLD Articles
  • Line of Business TLDs
  • Delegated TLDs
Link to Brief