Elliot Silver comments on Bloomberg being awards the domain name bloomberg.market in a UDRP (Uniform Domain-Name Dispute-Resolution Policy) ruling. The is an example of why brands should preemptively establish a position in new TLDs related to their line of business. For example .market relates to Bloomberg’s stake in the financial “market”.
“We really liked it. The very specificness of it, but also the broad uses. It’s easy to connect the dots on the value proposition of this extension. We think it kind of capures the entire universe of information.” The words of Taryn Naidu, Rightside’s CEO, on the launch of their .news TLD.
Wired discusses how Google’s selection of the new TLD domain abc.xyz, for its new umbrella company Alphabet, could further loosen .COM’s grip on the domain industry.
Susan Price a contributor to Forbes, Fortune, The Atlantic and FastCompany explains how other enterprises can learn from Google in their selection of a .xyz domain name for Alphabet, their new umbrella company.
5,500+ global banks including JPMorgan Chase and Wells Fargo applied for their “.bank” domain to protect their institutions and customers from cyber breaches. by Melanie Waddell, Washington Bureau Chief, Investment Advisor Magazine
Google answers question in a Q&A format on how they will handle the new top level domains (new gTLDs) such as .financial, .food, .tech etc. They answer how they will handle Brand TLDs, IDNs (Internationalized Domain Names such as .みんな), regional TLDs (such as .london) and advise on how to successfully transition to a new domain name.