An analysis for the “Community” designation for new gTLD applications, highlighting how the designation is flawed depending on your definition of “community”.
A critique of Fadi Chehadé, ICANN’s CEO’s farewell letter – stating that ICANN has not done enough to foster innovation at the Top Level. Innovation at the Top Level is an area that Authentic Web is focused on.
A short article by The Domains on the growth of new gTLD registrations topping 1 million over a 5 day period.
A point of view on why brands such as Kanye West, Oprah, Apple, Amazon, Sony, Barclays, General Motors, Marriott, McDonalds and Taco Bell are using new gTLDs.
Fox’s new brand TLD website nic.fox, a holding place for their .fox brand TLD indicates that something big will happen in the spring of 2016. This article provides an analysis of Fox’s future trusted digital space.
A tempered view of the new gTLD industry to date touching on .Barclays brand registry experience and how the new gTLDs will build momentum synonymous with brand adoption of the new extensions.
Tony Kirsch from Neustar shows a trend among dot brands using the “home.brand” format. CERN made a complete move from www.cern.ch to www.home.cern as did Barclays in transitioning to www.home.barclays. Others are using redirects to their .com sites such as home.microsoft and sports.sky.
This is the official press release from Bradesco on their move from .com.br to their brand registry .bradesco. The site is in Portuguese so requires a browser translator if you do not speak Portuguese. To summarize, Bradesco states security as the number one reason for moving to .bradesco and references several live domain names on their .bradesco brand registry.