In 2018, Google, Safari, Firefox and Mozilla changed the world for digital enterprise by mandating universal encryption. HTTPS encryption everywhere is the new standard that every enterprise must meet. If you don’t maintain current TLS (formerly SSL) certificates across your entire digital footprint, including domains, subdomains, and domain redirects, then your business is at risk.
The challenge organizations face to implement HTTPS everywhere is the increased administrative burden and cost of managing TLS certs on every domain, subdomain and redirect domain. The smart solution is to put certs, domains and DNS control under a single, integrated easy-to-manage system.
The Bank’s digital marketing executives wanted to benchmark their domain name strategy against their competitors and assess business application use cases for the new Brand TLDs. Out of this exercise they also wanted to establish internal best practices for their current domain usage policies and procedures.
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