Hashtag usage in Super Bowl ads peaked in 2014 and this year URLs took the lead as the #1 conversion tool. Must read for all advertising, marketing, digital and brand leaders.
Read the official press release about Authentic Web’s partnership with the Canadian Internet Registry Authority (CIRA) to deliver secondary DNS services. Implementing a secondary DNS service can mitigate future DDoS attacks.
Provides an interesting analysis of new TLD registrations from a geographic perspective.
This article discussed the major DDoS attack against DYN in the latter half of 2016 and ways to mitigate future attacks through a secondary DNS provider.
This article discusses why your company would want to own a Brand Top-Level Domain.
Insights from the Dot Brand Observatory on how the new brand domain extensions are being utilized.
Tony Kirsch from Neustar provides a recap of the brand TLD market in 2016, highlighting growth in the sector.
Analysis of the world’s top brands and their ownership of a brand TLD. Conclusion: the majority of the world’s largest and fastest growing brands also own a brand TLD.