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Brand TLDs are back!

Brand TLDs are back—and they’re changing digital branding in 2026. Learn how using your own .brand domain can increase trust, improve SEO, and give you full control of your online identity. Discover why top companies are investing in custom top-level domains to stand out and future-proof their brand.

Brand Top Level Domains

Hi, brand TLDs are back.

In April 2026, enterprises can apply to own their trusted proprietary namespace.

Brand top-level domains (TLDs) aren’t a marketing gimmick—they’re a strategic brand ownership decision. It’s about taking control of your organization’s digital identity for the long term.

Today, many enterprises manage hundreds or even thousands of domains to protect their intellectual property, often across multiple registrars and DNS providers, with limited change controls. They purchase premium domains for new products and programs, investing heavily in brand protection initiatives.

This fragmented approach increases costs, complexity, and risk.

brand TLD consolidates trust, security, and governance into a single, brand-authentic namespace—one that you control end to end. It helps reduce total cost of ownership while strengthening digital identity, trust, and long-term security.

If this isn’t on your radar, now’s the time to get informed. April 2026 is just around the corner.

Watch the video linked below or reach out to Authentic Web for an executive briefing.

Webinar: Brand TLDs are back