When & How to Apply
ICANN’s next Brand TLD application window is expected in April 2026. Now is the time to build your business case, align stakeholders, and prepare for success with Authentic Web’s full-service support.
ICANN’s next application window is expected in April 2026.
Enterprises should begin ideation and strategy now—building the business case and aligning stakeholders well ahead of time. Authentic Web supports the entire journey: Strategy & business case development Application preparation & submission Delegation and go-to-market execution
Timeline
Here’s a high-level overview of the process:
Fall 2025
Partner Engagement
Q4 2024 – Q1 2025
Ideation/Strategy Business Case
Q1 2026
Application Preparation
April 2026
Application Submission
May 2026
Application Management
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