Brand Registry Asset Manager: BRAM

The BRAM service is designed from the ground up for enterprise teams to effectively deploy, manage and scale proprietary brand registry digital ecosystems.

Brand Identity • Digital Transformation • Security

.BrandIQ

What is it? What is yours?

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Innovate in brand authentic digital spaces.

Technology for Brand Identities

Technology for Brand Identities.

Brand digital teams require a modern technology toolset to create and manage market differentiating use cases. The BRAM service is designed from the ground up to leverage the new messaging and technical capabilities of the Brand Registry.

Benefits

Introducing a new category of digital identity software designed to empower enterprise teams to innovate in proprietary Brand Registries.

  • > Differentiate your business. Grow through innovation.
  • Software to deploy, manage and scale digital identity infrastructure and innovations.
    Customer.brand • Channel.brand • Service.brand • Message.brand • IoT.brand
  • > Automate operations. Outpace competitors. Reduce costs.
  • Infrastructure and software services designed to connect your digital identity services. Empower teams with a business focused control hub to automate, measure and adjust digital programs. Increase operating effectiveness and efficiency.
  • > Secure and control digital identities. Audit Compliance.
  • Technology to secure and control your name space. Address Information Technology General Control (ITGC) requirements to support compliance requirements.
  • > Grow your digital business. Anchor on Trust.
  • Tools to create innovative engagement and service delivery experiences to drive business growth in a fast changing digital world. Anchor all digital including social and other engagement on your authentic and trusted brand space.
  • > Scale economically to extend the digital business.
  • A Brand Registry is a massively scalable platform that will transform the digital business. Authentic Web’s platform is designed for enterprise teams to economically scale from a simple web presence to use cases that may generate 1,000s, 10s of or 100s of thousands of brand registry nodes.
  • > Gain proprietary business intelligence data.
  • Business data generation delivers business intelligence to the enterprise. Our software makes data accessible to teams to enable smart collaboration, decision making and execution. Gain insights in service performance, be responsive to market behaviour change and support predictive business planning.
BRAM Benefits

Software for Teams to Outcompete

BRAM Software

Domain infrastructure management is technical and confusing to marketers, product teams and business people. BRAM is designed to make it easy for business teams to manage their domain space. Our software delivers business intelligence data to empower teams to make and execute smart decisions. Role-based permissions ensure IT maintains technical control. System hierarchical structure allows corporate counsel, business administrators and executives to maintain centralized control and oversight.

Extensible to core web services and peripheral digital marketing services as well as back-office business systems, BRAM stitches your digital identity ecosystem together to help teams succeed.

Take a Feature Tour

  • > ICANN Accredited Registrar
  • Our Brand Registry platform and ICANN accredited registrar status permits connections to back-end registry providers. Accredited as a registrar, built as an innovation platform to launch, manage and measure Brand Registry use cases from simple test, measure and learn initiatives to massively scaled brand ecosystems.
  • > Hierarchical Structure
  • Our business focused structure is designed to map ownership and costs of digital assets(domains) to your operating entities, department and functional purposes. Customizable to meet your current and evolving business structures that change over time due to reorganizations and acquisitions.
  • > Advanced Security Access Protocols: SSO • 2-Factor • IP Whitelist
  • As an advanced enterprise platform, we support secure access protocols including SAML Single Sign On (SSO), two-factor authentication and IP whitelist. These protocols keep your digital assets secure from nefarious actors and ensure user access integrates with established practices.
  • > Role-Based Permissions
  • Designed to provide users the permissions and only the permissions they require to execute their job function our role-based permission structure separates the users from manager and executive roles. Manage your portfolio with one person assuming all roles or set up cross-functional teams with varying levels of need and authority access to improve execution performance.
  • > Provisioning Automation
  • Domains are a pain and consume internal cycles. Legacy systems are disconnected from back-end business information systems or front-end content or digital experience systems. Authentic Web automates with an innovative approach to domain service provisioning and de-provisioning. We offer full integration capabilities to leverage core business and infrastructure systems to automate provisioning. Reduce error rate and improve team business agility to respond to market conditions.
  • > Workflow and Task Management
  • Enterprise workflow and task management functions allow digital identity managers to lock down process programmatically, provide history of audit records and support the dynamic nature of a domain portfolio with change management control, visibility and automation. Address public company requirements for Information Technology General Controls (ITGC).
  • > Notifications
  • Automated notifications to manage the business of domains is critical to keep team members informed of change and to support new change requiring actions. Select system notifications or receive an email when something changes or is completed, so you stay plugged in to the evolving portfolio health.
  • > Visibility and Data DNS Insights
  • You cannot manage and improve what you cannot measure. Authentic Web brings brand identity managers, their reports and executives business intelligence with trend reports, drill in and full data access on portfolio activity and DNS usage leaders need to make fast and smart business decisions.
  • > Financial Reporting
  • In traditional environments domain costs are lumped into one budget, typically with IT and/or Legal. Domains are digital identities, established for the purpose of departmental and operating entity initiatives. Authentic Web systems allocate ownership and costs appropriately with a simple tool for finance managers to gain visibility into and allocate costs as they see fit.
  • > History - Audit logs
  • Our system logs every action and change throughout the lifecycle of a domain with the ability to append and archive domain request support files. Highly valuable to enterprise change management and ITCG compliance processes.
  • > DNS Security Extensions (DNSSEC)
  • Domain Name System Security Extensions are available as required by clients for Top Level Domains that support DNSSEC. This technology provides a chain of trust. It is particularly valuable to ensure server connections where device authentication and data transport security is critical to the use case.
  • > SSL Certificate Management
  • Purchasing SSL Certificates is just the start of being able to manage SSL certificates at any scale. Authentic Web systems manage the process for requesting and generating CSRs, generating and storing private keys and managing and storing the certificate inventory. Ask about our self-certified approach.
  • > Registry and Registrar Lock
  • Registrar lock defaults on to protect your digital assets. As a second level of security and where available, Authentic Web supports full registry lock, which we strongly advise for any domain used for active business and definitely your flagship domains.
  • > Managed DNS Infrastructure
  • Authentic Web offers a full enterprise grade DNS infrastructure to clients seeking to outsource DNS to a top DNS infrastructure. We partner with the best in the world networks and make the simple add, edit and delete function available to IT users. Authentic Web also offers integration opportunities should you seek to maintain your current infrastructure or as your DNS needs evolve, we evolve with them.
  • > Service Connector Framework
  • Authentic Web systems are designed to be your digital identity control hub. Our completely reengineered domain system rethinks what it means to manage dynamic digital identities. To accomplish this business requirement, our platform includes a robust Service Connector Framework (SCF) to support integration to client back-end business systems and/or front-end digital marketing services. Other domain registrar systems are functional silos. Authentic Web connects your domain creation, provisioning, edit and data visibility reporting.
  • > Enterprise SLA
  • As an enterprise company our Master Services Agreement includes a strong commitment to Service Levels. We are fanatically committed to our SLA to deliver the highest quality service levels you and your teams demand of your vendors.
Need to manage your Corporate Domain Portfolio? Go to DNAM